Branding your business is a huge part of finding success, and these days there are more promotional merchandise options than ever! People can choose traditional options like pens and t-shirts, or they can go with something a bit more unique like keychains or bags. One of the biggest promotional items that have stood the test of time is a promotional mug. These are tried and tested promotional gifts that everyone loves.
These days, coffee, tea, hot chocolate, and herbal teas are becoming more and more popular. A good mug is often used during a normal workday while people sip on coffee, or at home in the evenings during the winter when families are enjoying hot cocoa in front of the fire. This regular usage means they also spend a lot of time sitting on top of people’s desks or countertops, which means your brand is clearly shown to everyone who passes by throughout the day. Another great perk is that the coffee and tea drank out of the mug is usually associated with a positive feeling, which means your brand will get that same association as well.
Mugs are also a great choice because they have a great branding area. It makes your logo clearly visible to everyone who sees it, and also gives you a lot of room to put your contact details on. Some style of mugs can offer a full color wrap around print – this lets you be as creative as you want with your artwork in order to get your message across to potential customers. There are so many promotional mugs out there to choose from, so it will be hard not to find a mug that fits your brand. You can pick from a variety of different sizes, shapes, and colors. They can even work with Pantone to match your logo colors exactly. There are so many choices, so you can create a truly unique mug that can be linked directly to your company.
Over time, mugs do not wear out easily – this is much different from a cheap pen or pack of candy that will be eaten in a few days. Promotional mugs are sturdy and durable. As long as they are well kept, they can look good even after years of use, so this is a great long-term product placement for your brand. Promotional mugs are not as cheap as plastic pens or keychains, but the longevity of the product is what is important and because of that, mugs are very reasonably priced.